Few surprises, but here it is.
The wobbly O2 logo looks like it’s a mirage… from the heat of sudden interest in the operator?
Certainly the O2 corporate web site, as at this moment, doesn’t have quite the Apple gloss (or even the announement itself!). This will certainly be a mismatch of corporate cultures. I’ve worked with O2 – they’re great people, but a fair way away from Apple in terms of corporate values 🙂
UPDATE: it’s on the O2 UK site… but the target of the banner ad seems to be struggling under the load. Hopefully not a sign of things to come.
UPDATE 2: O2 logo isn’t wobbly any more. Maybe the interest has died off? 🙂