.mobi keeps storming Google

The Google result counts for common TLDs continued to slide dramatically during February. So significantly that it seems the company is really doing a ruthless clean-up of their indexed content (or are tightening up the algorithms)

Bucking the trend, by a country mile, is the .mobi TLD, which has risen an 35% (which seems astonishing in the context of the others’ trends).

The numbers this month (to be compared with these from the start of February):

<td>
  <strong>5,700,000,000</strong>
</td>

<td>
  (<span style="color: red">down 14%</span>)
</td>

<td>
  <strong>2,180,000,000</strong>
</td>

<td>
  (<span style="color: red">down 11%</span>)
</td>

<td>
  <strong>354,000,000</strong>
</td>

<td>
  (<span style="color: red">down 19%</span>)
</td>

<td>
  <strong>46,500,000</strong>
</td>

<td>
  (<span style="color: red">down 20%</span>)
</td>

<td>
  <strong>15,600,000 </strong>
</td>

<td>
  (<span style="color: red">down 38%</span>)
</td>

<td>
  <strong>16,800,000</strong>
</td>

<td>
  (<span style="color: red">down 20%</span>)
</td>

<td>
  <strong>496,000</strong>
</td>

<td>
  (<span style="color: green"><strong>up 35%</strong></span>)
</td>

site:.com

site:.org

site:.net

site:.info

site:.biz

site:.tv

site:.mobi

Now, when I started out, I genuinely thought I’d just do this as an interesting analysis of mobile web growth trends. Now I’m a bit worried it’s starting to look like corporate propoganda (disclosure disclosure!).

However, the numbers are real (even if, as ever, doubtful as an absolute measure of real content).

So I will continue. And I happen to know that the TLD’s name sales are surging up, so I suspect the trend will too. All I can think of doing is at least automating it so I don’t have to remember to every month.